What is inbound marketing?

Discussion in 'Email Newsletters' started by popowich, Oct 29, 2013.

  1. popowich

    popowich EQ Forum Admin Staff Member

    Aug 12, 2008
    Likes Received:
    Inbound marketing is the process of creating interesting and useful content that leads to more web site visitors, and funneling those visitors through the sales process.

    There are 6 steps:

    1. Create useful and interesting content
    2. Attract an increased number of new visitors
    3. Convert those visitors into leads
    4. Convert those leads to sales
    5. Turn those customers into repeat customers
    6. Routinely review and make improvements based on analytics and feedback

Want to reply or ask your own question?

It only takes a minute to sign up (and it's free!). Click the orange sign up button to choose a username and then you can ask your own questions on the forum.